| IT'S SIMPLE..... |
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1.
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Low overheads with
no expensive retail shop rent. This is achieved by being
an internet florist, however unlike many other internet florists
we do publish our bricks
and mortar address which is, 63 Nandroya Road, Cooroy Queensland
4563 Australia. |
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2.
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Purchasing the freshest
stock at the best available farm gate prices. This is achieved
by purchasing from Christensens
Flower Auction in Brisbane SEE
VIDEO and direct from local flower growers on the Sunshine Coast.
Many other florists opt for the easy option and purchase from a
local delivery wholesaler who may also purchase at the auction or
local grower, but this method introduces an extra level of handling
and expenses into the equation which we find unnecessary. |
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3.
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We do NOT deal with
Internet RELAY Florists (SEE
REVIEW HERE). These
internet florists such as Interflora
| Teleflora
| Fast
Flowers | Easy
Flowers | Online
Flowers | Petals
| 1300
Flowers | Flowers.com.au
| Florist.com.au
| Ready
Flowers are seldom actually bricks
and mortar florists, seldom actually stock or trade in fresh
flowers, but in fact are nothing more than Flower
Order Gatherers who can charge commissions up to 69% to relay
the order to a REAL bricks
and mortar florist in the delivery area, plus a host of other
monthly or annual fees and charges that the order gatherer seeks
to apply. This of course introduces a substantial unnecessary expense
which the consumer eventually pays for but is seldom aware of..
An example of the non-transparency that exists is the fact that,
Flowers.com.au
(operated by Flowers on the Net Pty Ltd see WHOIS http://whois.domaintools.com/flowers.com.au)
is a (non-declared) wholly owned subsidiary of Interflora Australia
Unit Ltd "Interflora".
(see paragraph 16 HERE). |
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4.
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All our internet productions
and photography are in-house. We do not rely on other peoples
flower images such as those supplied by Interflora,
which are substantially used by many florists. |
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5.
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High turnover.
Our high turnover with low profit margin maintains an acceptable
overall profit margin and ensures fresh rotation of stock. |
By reason of
the above, we have independently arrived at a business model similar
to OBERERS
in the USA who are introducing "real competition"
into the the Floral Industry.
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NOOSA REGION
Black Mountain, Castaways Beach, Cooroiba, Cooroy, Doonan, Eerwah Vale,
Eumundi, Lake Macdonald, Little Cove, Marcus Beach, Noosa Heads, Noosaville,
Noosa Junction, North Arm, Peregian Beach, Peregian Springs, Pomona,
Ringtail Creek, Sunshine Beach, Sunrise Beach, Sunrise Hills, Tewantin,
Tinbeerwah, Verrierdale, Weyba Downs
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